Optimisation Task: Writing Descriptions for Every Amenity (Clarity + Algorithm Depth)
Module 6: OwnerRez - Setting up the Channel Manager
Selecting an amenity makes you eligible for filters, while a short description answers the guest's next question before they ask it. Descriptions should be factual, specific and free of sales language, usually one sentence each. They add the most value for Wi-Fi, workspaces, parking, heating and cooling, and pools or spas, where guests want details such as speed, location, capacity or whether something is shared.
What this lesson covers
- Implementation Step – Add Descriptions to Every Selected Amenity
- Where Your Descriptions Show Up (and Why That Matters)
- Why This Matters – Beyond the Checkbox
- What Clear Descriptions Do for Reviews, Messages and Workload
- Fewer pre-booking questions
- Fewer “I thought it had…” moments
- Less work for you and your team
- The Guest’s Next Question
- Write Like We Wrote Photo Captions
- Where Descriptions Add Real Value
The full lesson is for clients
Clients get every step, the live walkthrough videos and our exact settings and templates from Skye’s Beach House.
Questions people ask
How long should an Airbnb amenity description be?
Usually one short, factual sentence. If it needs more than that, the detail probably belongs in your main listing description.
Which amenities benefit most from a description?
Wi-Fi, workspaces, parking, heating and cooling, and pools or spas benefit most, because guests commonly ask about speed, location, capacity or whether they are shared.
Should amenity descriptions try to sell the feature?
No. Specific facts build more trust than adjectives, and overselling can create expectations the property does not meet.
Watch a free lesson
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